The Importance of a Letter of Interest in the Private School Application Process

The Importance of a Letter of Interest in the Private School Application Process

As a seasoned school placement advisor with expertise spanning from 2s program placement through college, one of the most intriguing and often underestimated application criteria is “demonstrated interest.” Admissions offices across grade levels, from early childhood programs to high school, are not only looking for strong candidates but also for families who genuinely want to be part of their community.


What Is Demonstrated Interest?

Demonstrated interest refers to the steps a family takes to show an authentic desire to attend a particular school. Admissions offices want to know if you’ve thoughtfully engaged with their community and understand what makes their program a great fit for your child and family.


How Can Families Demonstrate Interest?

Families can demonstrate interest in several ways throughout the admissions process:

  1. Attend Events: Open houses, diversity and inclusion (DEI) events, parent panels, and tours are great opportunities to engage with the school.
  2. Ask Questions: Use interviews and events to ask thoughtful, specific questions that show you’ve done your homework.
  3. Engage Meaningfully: Participate actively in your child’s interview or playgroup and connect with admissions staff when given the opportunity.

The Role of a Letter of Interest

Once you’ve submitted your essays, attended interviews, and completed any required portfolios or assessments, consider writing a letter of interest to schools where your family has a sincere desire to enroll.

In this letter, you can:

  1. Express Your Gratitude: Share how much you’ve enjoyed getting to know the school throughout the application process.
  2. Include Personal Anecdotes: Highlight specific events you attended or meaningful interactions with the school community. For example, mention how an open house or a DEI event left a lasting impression.
  3. State Why the School Is a Fit: Clearly articulate why you feel the school aligns with your child’s needs and your family’s values.

Don’t leave your intentions to chance. Admissions committees want to feel confident that their school is a top choice for your family. This is especially critical for competitive programs, where showing interest could set your application apart.


Timing Matters

  • Kindergarten Admissions: Submit your letters of interest in December or early in January, as these applications are typically reviewed first.
  • Older Grades: Mid-January is an ideal time to send your letter, aligning with most schools’ decision-making timelines.
  • How to Send: Email is perfectly acceptable. Just ensure your letter is polished and sincere.

Take the Stress Out of Demonstrating Interest

Navigating the nuances of the admissions process can be overwhelming, but it doesn’t have to be. Our team of experts at Evolved Education Company can guide you through every step, from crafting compelling letters of interest to strategizing how best to showcase your family’s enthusiasm.

Let us help you create a personalized plan that highlights your child’s strengths and your family’s unique fit with each school. With professional support, you can approach the process with confidence and ease.


Contact us today to learn more about how we can support you and ensure your family’s success in the admissions journey!

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